Angela Bassa, Senior Director of the Data Science and Analytics Center of Excellence, iRobot

About Angela
Angela Bassa, Senior Director of the Data Science and Analytics Center of Excellence, iRobot
š©š»āš» Job: Our teamās core responsibility is to study the behavior of our robot fleet and our customers in order to delight them and enrich their relationship with our robots and products. This work is a combination of pure research as well as developing the tools and infrastructure that allow these analytics and scientific inquiries to be assessed quickly and accurately. The questions we ask run the gamut from āWhat is the reliability of our data collection platform?ā to āWhen do our customers prefer to run their robots and why?ā
šŗšø We live in the greater Boston area, in the Northeastern part of the US.
š¶š» I have one son, whoās almost 3 years old. He learned to say the word ārobotā before he learned the word āmama!ā
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Career
Importance of the team
What do you like most about your job?
Thereās a lot to love about the work weāre doingāitās intellectually stimulating and meaningful in real and visible ways.
Still, the thing I love most about it is the Data Science & Analytics team weāve built together. This is a group of good people who are smart and who care about the work and each other.
Iāve had a varied career over the years, and I know how rare and special this is once you find it.
To know more about your work & this is something you like to ask during hiring interviews: Could you tell us more about the last project you worked on and what did you learn?
Iām in management, and Iāve not been an individual contributor in many years. I still need to keep abreast of the evolution in the space (from tools to methods), but I also need to ensure that I have all the necessary context to set the vision and strategy for the team. Hiring for data management professionals is different than hiring for analysts, scientists, stewards, or engineers. :)
Iāve been focused lately on making sure that weāre making the best use of the data we have in our platforms, and on optimising how we execute on our roadmaps.
Managing humans is hard
In the Harvard Business Review article, Managing a Data Science Team, you wrote about great managers. Coming from a mathematical background (hard skills), what was your path to becoming the best manager (soft skills) you can be (see the Wall of Fame) and always be āon top of [your] gameā (T. Doyle). What is the most rewarding thing about being a manager?

Being good at managing humans is so hard, because humans are hard. Itās taken me learning about varied topics about humans (psychology, sociology, pedagogy), and business and life.
Iāve learned some great management lessons in works of fiction because those are really great life lessons. I think I said something like this in the HBR article, but these are smart and observant people youāre trying to recruit and lead, and theyāll smell āanything fishyā from a mile away.
Iām not a big fan of the āsoft-hardā skill dichotomy; many so-called soft skills are actually quite difficult to learn and hone, while many quantitative concepts are more intuitive once theyāre framed within a discipline. For instance, thereās not much that is soft in conflict management and resolution, and Iād venture that all disciplines are hard when we define them as areas worthy of further study
The role of mistakes
Thereās a quote in your blog that says āAn expert is a person who has made all the mistakes that can be made in a very narrow fieldā, I like this idea to endure failure to make progress, do you think youāve made all the mistakes in your career yet? :)
I have most certainly not made all the mistakes Iām going to make. I have made all the possible mistakes in some very very very niche fields, though even here I am constantly reminded of additional ways in which I can make mistakes while attempting to bake the perfect baguette.
I have made many mistakes as an analyst, and I think it makes me a more resilient strategist and a more empathetic manager.
Career & Parenting
Pregnant working mom
I gave this interview when I was pregnant, and the lack of sleep those first several weeks was so difficult to deal with!
In the Keep it simple video, you are not alone! How did you live pregnancy, as a worker, as a speaker?
It was so weird! For me, the whole process of being pregnant was bizarre.
Thereās a reason I went into numbers and computers and robots, and I never felt more āmammalianā and āorganicā than during these months.
Haha! I love my son and I have this incredible connection with him, and while I know it was not āon purpose,ā being kicked from the inside while trying to think is just not easy!
Impact of motherhood on career
We can see you in many events speaking publicly, youāre also an author, a manager, and probably way more! How do you organise with a kid adding up to all of this?
The answer is that I have a lot of help. My husband is very supportive; even though it often feels like I do more than half of the work, Iām sure thatās how he often feels too. Thereās just a lot that needs to get done!
Iām also a very organized person, and that natural propensity towards fighting entropy wherever possible also helps.
In this talk at the CSVConf, you say that controlling numbers/code is impossibly difficult but what you really like is āprogramming peopleā to do those things (ābringing people as a team who can produce a whole that is bigger than the sum of the partsā), have you thought about education in this way?
To clarify, I think controlling code is impossibly difficult and that managing people is even harder :) Thatās part of why I like it so much.
My mom is an educator, and weāve talked about this a lot. Thereās so much rich thinking from educators around motivating students, information communication and retention, developing critical thinking, etc.
Has motherhood impacted your career in any way: Have you made choices that you would not have done not being a mom?
Iām sure it has impacted my career, because it changed a lot about my priorities and my values. How I make myself available now, and to which activities, is a very different calculus. I also now have this person who is vulnerable and depends on our attention and love to grow up healthy and happy who literally did not exist a few years ago. Whether thatās been a positive or a negative depends on how you frame things.
I believe I am more tired than I used to be, because Iām doing moreābut Iām happy and more fulfilled doing more too.
You are managing a team, has becoming a parent changed in some ways how you manage people?
In many important ways. Seeing a human learn things has given me a different appreciation for how newcomers to a team (or a concept) learn.
Itās been incredible to watch my sonās evolution, and itās given me a lot of valuable insight. For instance, seeing which parts of my sonās personality seem to have been there from the start, versus other parts that heās still playing with. That gives me an appreciation for how people I interact with everyday behave as well.
When your son gets older, which skills would you advise him to develop to pursue his journey through life?
I hope I can teach him to love to learn.
Being a mom & the lack of institutional support
From what you experience, what is the most challenging thing about being a mom?
The lack of institutional support. Not that I can complain, I am in a very privileged position to have an employer that offers paid parental leave among other benefits, and to reside in the great Commonwealth of Massachusetts, which provides many other legal protections as well. But the fact that so many of my friends and fellow mothers depend on the āgood willā of their partners or managers should feel like a much bigger embarrassment to our society than it evidently does. The data from the impact of the pandemic also lays this clear. Women have taken the brunt of the āunseenā labor of caring for the sick, elder care and childcare, and have been āforcedā to choose to exit the labor market. Iām so fortunate to not feel that pressure, and my case should not be such an exception.
Life with robots
Some of iRobotās products, RootĀ® robots, are dedicated to education. Are you considering using it with Jack? What do you think about it?
We do! Heās still too young to take full advantage of all the capabilities, but he loves the robots and getting to play with them. He likes to play with the Root app and to make the robot play musical notes when it bumps into things. Like, Jack is obsessed with robots! And we have so many always on running around the house (because of the development units we have, and also because I want to make sure that Iām seeing what our customers are experiencing).
How far do you think we can go with robots teaching/educating/raising kids? I was a bit refractory to this idea, but one day I read that mortality used to be high in orphans as babies had affective deficiency due to a lack of physical contact and I thought that maybe we could save lives with robots doing this task that nobody would do.
This is such a great question! I get your concern, but the way I think about it is from the other side. If there are kids who would not have any education or any help but for automation than our job is to figure out how to do it in a way that minimizes the preventable harms from doing things badly. I was born and raised in Brazil, and Iāve seen how much more accessible so many things are when they are automated well. The team at Our World in Data does an amazing job making this point. But itās definitely not without risks, and Iād much rather ensure that we mitigate those thoughtfully than to ensure (by not championing greater automation) that only the few continue to have access to novel discoveries (or even older ones that were previously too cumbersome to make broadly available).
Last words
Having a child is something I always wanted, and for a long time it didnāt look like it was going to happen for us. It was so challenging, both mentally and physically. And Iām really glad that itās proving to be everything we had hoped for and more.
Do you have any ātechyā content you would like to share to have readers know more about your job?
So many!! Brandon Rohrer, whoās also at iRobot, has an amazing set of ML courses he does independently. Thereās also the Data Helpers community, if folks are looking for help getting into the profession or other many topics. Given the pandemic (and techy parents who might read this),
DYK @iRobotEducation has a robust #STEM outreach program? Everything from virtual museum tours to college panels, job shadows and other classroom activities. You can request an experience š https://t.co/L0uNMHLDl7
— Angela Bassa (@AngeBassa) February 10, 2021
Feel free to share with other educators. š§āš«
Many of these are virtual! There's also an online learning library and companion coding app https://t.co/djH8N9mPE3 https://t.co/EFWi11ra5H
— Angela Bassa (@AngeBassa) February 10, 2021
are also relevant.